Q&A: Driving the Future from the Heart of Amata The "Momentum" Question Q:BMW has arrived at the 2026 Motor Show with incredible energy. Beyond the shiny new models on the stand, how much of this 'momentum' is actually fueled by the operational excellence we see at your plant in Amata City Rayong? A:The momentum you see today is very much supported by what happens every day at Plant Rayong. For us, manufacturing excellence is not a back-office function; it is a core enabler of the BMW premium
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