Unilever Thailand Launches "Unilever Help Thai Family Discounts" CampaignTo Ease Consumers' Cost-Of-Living Burdens, Offering Discounts of Up To 50% Nationwide

Unilever Thailand, an organization that has been alongside Thai society for more than 90 years, is announcing significant price reductions of up to 50% on essential consumer goods under the "Unilever Help Thai Family Discounts" campaign. The initiative covers products across all four business categories—Home Care, Personal Care, Beauty & Wellbeing, and Food—aimed at ensuring consumers can access necessary daily products. The campaign also supports the government's price stabilization measures and reflects the company's longstanding commitment to improving the quality of life for Thai people, partners, and communities throughout nearly a century.

Aseem Puri, Chief Executive Officer of Unilever Thailand Group, said: "Unilever recognises that the cost of living remains a challenge for many families. We have therefore introduced the special 'Unilever Help Thai Family Discounts' campaign to help consumers access essential products at discounts of up to 50%. This includes our key brands such as Breeze, Omo, Sunlight, Sunsilk, Dove, Clear, and Knorr. We are working closely with more than 70,000 retail partners nationwide to ensure this measure reaches consumers as widely as possible. Our commitment is to stand alongside Thai people and provide tangible support in easing the daily expenses of Thai households."

For this campaign, Unilever is collaborating with partners across all retail formats—including leading department stores, hypermarkets, supermarkets, convenience stores, traditional trade, and online platforms—to offer more than 700 products with promotional prices from leading brands such as Breeze, Omo, Sunlight, Comfort, Lux, Vaseline, Sunsilk, Pond's, Clear, Axe, Rexona, and Knorr. The campaign will run from April 2026 onwards until the promotion ends. For more details or inquiries, please visit the point of sale or participating stores nationwide.

Unilever remains committed to standing beside the people of Thailand through every circumstance—whether economic uncertainty or any challenges that may arise. The company will continue to support the livelihood of consumers, partners, and Thai society reaffirming its belief that business growth and societal value must advance together sustainably.

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