Herbalife Challenges Businesses to Enter the 2008 Laguna Phuket Triathlon Corporate Challenge Team Relay

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Bangkok--28 Oct--Aziam Burson-Marsteller

Herbalife International (Thailand) Ltd is once again challenging companies to sponsor teams to compete in the Herbalife Corporate Challenge Team Relay at the 2008 Laguna Phuket Triathlon. Renowned as Southeast Asia’s premier multi-sport event, this year’s Laguna Phuket Triathlon is expected to welcome over 1,200 competitors from around the world who will take part in the event to be held on 7 December at the resort. Last year’s Triathlon saw Massimo Cigana from Italy win the pro men’s championship title. The Herbalife Corporate Challenge Team Relay was won by the INUS Herbalife team. Second place went to the YHM2 Herbalife team, followed by The Power of Herbalife team. The winning teams in the Corporate Challenge Team Relay won USD1,000, USD750 and USD500, respectively. 2008 marks the third year that the relay teams will be competing for prize money, courtesy of Herbalife. Ms. Wallapa Narunatvanich, Country Director of Herbalife International (Thailand) Ltd. said, “Herbalife has been a Title Sponsor of Corporate Challenge Team Relay and the Official Nutrition and Healthy Living Sponsor of the competition since 2005 in order to help promote an active, healthy lifestyle through exercise. We value sports sponsorship as it offers an opportunity to encourage people to participate in a healthy and active lifestyle, which is in line with Herbalife’s position as a leading health and nutrition direct sales company that helps to make the world healthier”. Corporate teams must be comprised of three athletes – a swimmer, cyclist and runner, all above the age of 18. They can either be the same gender or any combination of males/females. Participants must be fit and trained in the relevant events, as they will be competing over a demanding course made up of a 1.8k swim, 55k bike ride and 12k run. The 1.8k swim at the Laguna Phuket Triathlon is unique in that it is comprised of two bodies of water. The swim will start on the beach at the Laguna Beach Resort. Athletes will swim the first 1,200 metres in the sea before sprinting 100 metres across the beach to swim the last 600 metres in a lagoon. Corporate relay team sponsorship packages are available from USD300 to USD1,800 depending on inclusions which range from race entry and awards banquet tickets for three persons to accommodation at one of the Laguna hotels, airport transfers and even branding opportunities at the event. Registration is available online only at www.lagunaphukettriathlon.com. Race organisers are limiting the number of teams competing in the Herbalife Corporate Challenge Team Relay to 50 teams. For more information please contact: Barakorn/Supaporn, Aziam Burson-Marsteller 02-252-9871 Tel: +66 76 324 060 Fax: +66 76 324 061 Ms Natasha Eldred Assistant Director of Marketing Communications [email protected] Ms Naravadee Swangridht Public Relations & Advertising Manager [email protected] Ms Debbie Dionysius Director of Destination Marketing [email protected] Online media centre at http://media.lagunaphuket.com Click for photo release at www.thaipr.net

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