DKSH Thailand receives Gold Award for sales excellence from Promega

DKSH, the leading Market Expansion Services provider with a focus on Asia, received the Gold Award from American biotechnology company Promega for exceptional sales results and efforts in Thai-land’s forensic fields. Strongly based on DKSH’s comprehensive customer network among government institutions, universities and commercial research laboratories across Thailand, Promega was able to successfully increase market share in Genetic Identity applications. DKSH Business Unit Technology and Promega started their collaboration in 2009 and have since successfully expanded their business into Thailand’s life science field. Providing Promega with value-adding Market Expansion Services such as consul-tancy, marketing, sales and product training, DKSH’s pro-active promo-tion strategy resulted in significant sales growth in 2012. Promega’s Genetic Identity kit used for forensic and paternity-testing applications is now widely used by the Central Institute of Forensic Sci-ence in Thailand. DKSH also provides the institute with reagents to cre-ate a cost-effective DNA profile database of convicted offenders. Dr. Nicholas Ng, General Manager at Promega Singapore, commented: “DKSH Business Unit Technology won the Gold Award in Sales Excel-lence during our recent regional marketing and sales meeting – ProCon Asia 2013 – for their success in implementing strategies and tactical planning to increase market share. We look forward to continued growth through our partnership with DKSH.” Jareuk Meekhanthong, General Manager, Business Line Research South East Asia, DKSH, added: “We are pleased that our pro-active, structured sales approach has produced such good results and is now honored by the recognition of our valued supplier Promega. We are very committed to continuing our efforts, to best serve our supplier as well as our cus-tomers in Thailand.” About Promega Originally, founded in 1978 in Madison, Wisconsin, USA, Promega has branches in 15 countries and more than 50 global distributors serving 100 countries. With a portfolio of more than 2,500 products covering the fields of ge-nomics, protein analysis and expression, cellular analysis, drug discovery and genetic identity, Promega is a global leader in providing innovative solutions and technical support to life scientists in academic, industrial and government settings. Promega products are used by life scientists who are asking fundamental questions about biological processes as well as by scientists who are applying scientific knowledge to diagnose and treat diseases, discover new therapeutics, and use genetics and DNA testing for human identification. About DKSH DKSH is the leading Market Expansion Services provider with a focus on Asia. As the term “Market Expansion Services” suggests, DKSH helps other companies and brands to grow their business in new or existing markets. Publicly listed on the SIX Swiss Exchange since March 2012, DKSH is a global company headquartered in Zurich. With 680 business locations in 35 countries – 660 of them in Asia – and 25,900 specialized staff, DKSH generated net sales of CHF 8.8 billion in 2012. DKSH Business Unit Technology is the leading Market Expansion Ser-vices provider covering a broad range of cutting-edge technical systems and applications. The Business Unit offers solutions for capital invest-ment goods and analytical instruments in the areas of manufacturing and production, energy, research, food and beverage, advanced metals and infrastructure. The service portfolio covers market entry studies and con-sultancy, marketing, sales, application engineering, after-sales services, and project financing. With 95 business locations in 16 countries and 1,340 specialized staff, including 450 service engineers, Business Unit Technology generated Net Sales of CHF 441.3 million in 2012. -KPA-

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