Siam Commercial Bank (SCB) is reinforcing its Digital Bank with a Human Touch strategy, aiming to become the number one digital bank in wealth management by utilizing insights and understanding to provide a better customer experience. To further that goal, SCB recently signed a Memorandum of Understanding (MOU) to offer an "Enhance Your Financial Experience" benefits with Thailand Privilege Card Co., Ltd., a long-term visa privilege provider for foreign clients residing in Thailand under the supervision of the Tourism Authority of Thailand (TAT). This will enable SCB to provide superior banking service by offering Thailand Privilege Card members a convenience financial and investment experience. SCB Chief Executive Officer Mr. Kris Chantanotoke and Thailand Privilege Card President Mr. Manatase Annawat, along with other executives, recently signed the MOU.
SCB Chief Executive Officer Mr. Kris Chantanotoke stated, "Following the Digital Bank with a Human Touch strategy, the bank focuses on leveraging digital technology capabilities to enhance the customer experience to better understand our customers and offer more personalized services. Committed to becoming the number one digital bank in wealth management, SCB has partnered with Thailand Privilege Card under an "Enhance Your Financial Experience" concept to offer curated financial privileges to Thailand Privilege Card members. These privileges include a full range of financial and investment products and solutions, such as Thai baht and Foreign currency deposit account opening, convenience financial transactions via the SCB EASY app, and a team of professional investment consultants (Relationship Managers) ready to provide personal financial service to important clients. The privileges are targeted to meet the needs of the increasing number of foreigners residing in Thailand. This partnership combines the strengths of both organizations, reflecting their commitment to elevate the quality financial services for members and playing a part in attracting foreign wealth to stimulate the Thai economy for sustainable growth, in line with the government's measures to promote Thailand as a financial hub for the region."
Thailand Privilege Card President Mr. Manatase Annawat, added, "The company has joined forces with Siam Commercial Bank, our wealth partner and one of Thailand's leading financial institutions, to meet the needs of our TPC members in making financial transactions and investments more conveniently. Also, this recent collaboration reaffirms TPC's strength in operations as a provider of privileges for long-term visas, and our commitment to presenting special Thailand Privilege Cards, accompanied with exclusive airport services and a variety of offers to satisfy expectations of every lifestyle, to our long-term TPC members living in Thailand, under the concept of "Make Thailand Your Home."
SCB WEALTH Navigates the "Storm Shift" at Year-End Forum Uniting Leading Thai and Global Experts to Chart a Path Toward Sustainable Wealth Amid Economic Turbulence
SCB Joins Forces with VISA to Create a Once-in-a-Lifetime Experience
SCB Launches "Hassle-Free Transfers via SCB EASY on Messenger" A New Payment Option for Online Merchants Using QR Codes for the First Time in Thailand
SCB expands Cross-Border Payment Service to "China - Laos," Covering 8 ASEAN Countries
SCB strengthens its digital banking leadership with "Manee Rubsub," a smart alert tool for merchants that automatically notifies them of QR code payments.
SCB Clinches 4 Major International AI Awards, Fully Commits to AI-First Bank
Visa, SCB, and Soft Space Fuel Tourist Spending with Tap to Pay Expansion in Bangkok's Iconic Shopping Districts
SCB Instills ESG DNA Knowledge in Employees Strengthening the Foundation for a Sustainable Organization
SCB Academy Launches "AFAST Smart University," Empowering Thai Students with Future Skills to Compete Globally