KTC and EVEANDBOY Drive Year-End Beauty Spending with 'Forever Point Power' Campaign

Identifying Growth Momentum in a Soft Economy

Mr. Nattasit Soontranu, Head of Credit Card Marketing Division at KTC, noted that while Thailand's broader economic sentiment remains cautious, the beauty sector continues to show resilience and strong demand. This is driven by a rising 'self-investment in beauty' mindset among Thai consumers, who increasingly prioritize personal well-being and self-care.

"Our partnership with EVEANDBOY reinforces KTC's positioning in the lifestyle segment," Mr. Nattasit said. "By leveraging the strength of KTC FOREVER redemptions, we aim to deliver superior value to members and support sustainable spending growth in the beauty category during the peak season."

Campaign Privileges for KTC Members

All KTC credit cardmembers are eligible for exclusive in-store privileges during the END YEAR GRAND SALE 2025 with members who redeem KTC FOREVER points via the KTC Mobile app can enjoy instant discounts of up to 70%.

Campaign Period: 21 November - 12 December 2025

Note: Privilege applies exclusively to in-store purchases; online transactions are not included.

Remark: Please use credit cards responsibly and make full payments within the due date to avoid interest charges of 16% per annum.

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