J&T Express Joins Seminar on "Online Marketing and Efficient Transportation of Agricultural Products" Sharing Logistics Experience for Agricultural Products

The seminar was organized by the Thai Durian Association in collaboration with the Thai Health Promotion Foundation (ThaiHealth), aiming to enhance knowledge and strengthen the capabilities of farmers, entrepreneurs, and interested participants. The training attracted more than 200 attendees.

Ms. Christine Fransisca, Head of Brand Management Department at J&T Express, stated: "It is a great honor to be invited as a speaker for this seminar. We are pleased to share our experience in the transportation of fruit parcels and other agricultural products, with the aim of supporting agricultural entrepreneurs in effectively adapting to the era of online marketing, expanding market opportunities, and improving both production and transportation quality for agricultural products."

Mr. Krittidech Yoorod, President of the Thai Durian Association, commented: "This training program underscores the importance of collaboration in enhancing knowledge of online marketing and agricultural transportation. Logistics and Cold Chain systems are critical to maintaining quality and increasing the value of agricultural produce. J&T Express's contribution has provided significant benefits to participating farmers and entrepreneurs."

Recognizing the specific requirements of agricultural products—especially fresh fruits, which require proper packaging standards, freshness preservation, and fast delivery—J&T Express launched its dedicated fruit parcel service, "J&T Fruit Parcel," in 2021 to help agricultural entrepreneurs expand their sales channels and increase income.

In addition, in December 2025, J&T Express signed a Memorandum of Understanding (MOU) with the Department of Agricultural Extension to jointly develop a comprehensive agricultural logistics ecosystem, enhance transportation efficiency for agricultural products, and enable consumers to access high-quality agricultural products directly from Thai farmers.

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