Bangkok--17 May--PC & Associates Consulting
McAfee Releases Comprehensive Study of Search Engines That Estimates 285 Million Clicks to Hostile Sites Occurs Every Month Through Search Queries
McAfee, Inc., using research from the McAfee(R) SiteAdvisor(TM) team, released a groundbreaking study co-authored by Ben Edelman, noted spyware researcher and an advisor to McAfee, of the safety of the Internet search engines that shows search engine users are at risk of clicking through to Web sites that can compromise their online safety. The investigation, which studied the 5 major search engines (Google, Yahoo!, MSN, AOL, Ask) was initiated in January and concluded in April, found that even common search terms can lead users to risky sites.
The new study is the first comprehensive examination of search engine safety, and is possible only because of the massive database of site-safety ratings built by the SiteAdvisor team over the last year. To develop these ratings, the company conducts automated tests that analyze Web sites for a broad range of user problems: exploits, downloads containing spyware, adware and or other unwanted programs, pop-ups, and e-mail submission forms.
Among the study's conclusions is the fact that some proportion of dangerous Web sites are included in the major search engine's results. The study also finds that a broad range of key words delivers risky results, including words, phrases and categories used by younger users, such as "games," "singers" and "movies." The study also finds that "sponsored" results -- those paid for by advertisers -- are more dangerous than non-sponsored results. On average, 8.5% of sponsored links were found to be dangerous versus 3.1% of non-sponsored links.
To see a full report on the McAfee search engine study, please visit http://www.siteadvisor.com/studies/search_safety_may2006.html .
About McAfee, Inc.
McAfee, Inc., headquartered in Santa Clara, California, and the global leader in Intrusion Prevention and Security Risk Management, delivers proactive and proven solutions and services that secure systems and networks around the world. With its unmatched security expertise and commitment to innovation, McAfee empowers home users, businesses, the public sector, and service providers with the ability to block attacks, prevent disruptions, and continuously track and improve their security. http://www.mcafee.com
NOTE: McAfee and AVERT are registered trademarks of McAfee, Inc. and/or its affiliates in the US and/or other countries. McAfee Red in connection with security is distinctive of McAfee brand products. All other registered and unregistered trademarks herein are the sole property of their respective owners. ? 2006 McAfee, Inc. All rights reserved.
FOR MORE INFORMATION:
Lim Ai Ling
McAfee (Singapore) Pte Ltd
Phone: 65 6222 7555
[email protected]
www.mcafee.com
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PC & Associates Consulting Co., Ltd.
Phone: 0 2971 3711
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