3M Unveiling World’s First Nanotechnology Auto Film: 3M Crystalline

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Bangkok--6 Sep--PITON Communications

3M Unveiling World’s First Nanotechnology Auto Film: 3M Crystalline Protecting you better with 240 layers of film thinner than Post-It Note?! With 99.99% UV rejection and 97% Infrared rejection Recommended by The Skin Cancer Foundation, USA 3M Thailand Ltd by Mr. Chotchai Partiparnprechawut, Group Manager of 3M Automotive Business, announced the launch for 3M’s latest innovative nanotechnology auto film: 3M Crystalline, the world’s thinnest and best sun protection film at Rama Garden Hotel. 3M Crystalline has over 240 micro layers clustered using nanotechnology therefore shielding better UV at 99.99% and infrared ray at 97%. 3M’s target group of customers includes car lovers, health conscious group of mothers, women, and men, also those who travel all the time in their vehicles. With this launch, 3M Thailand will cover all auto-film market segments in Thailand and also targets to capture 15-20% of market share. 3M Crystalline: The clearest and thinnest micro-layer nanotechnology auto-film in Thailand 3M Crystalline will be launched in Thailand demonstrating the new micro layer nanotechnology that comes together with the high technology ready to become the leader in innovation in the Auto Film market, after receiving copyright permission from 3M headquarter. 3M Outstanding product above the competitors 3M Crystalline reflects UV at 99.99% and infrared rejection at 97% or SPF (Solar Protection Factor) more than 1,700 times compared to ordinary film, which is recommended by The Skin Cancer Foundation in the USA that verifies this film gives 99.99% protection, malicious source of skin cancer. 3M Crystalline can protect your furniture and car decoration equipment, giving them a long time work by preventing damage while maintaining the same color longer. 3M Crystalline is not metalized therefore rendering 0% GPS signal interference. 3M Crystalline guarantees no corrosion submitting longevity of auto film life cycle. 3M Crystalline is produced from high quality polyester allowing clear vision and no light distortion rendering clear /accurate driving vision. 3M Crystalline offers economic energy consumption rate from less heat in the vehicles. 3M Crystalline is beneficial for applicator, as it takes only 20 minutes for wind-shield installation, easy-to-install and requires no special skills from applicators. Mr. Chotchai Partiparnprechawut, Group Manager of 3M Automotive Business, 3M Thailand Limited. said, “ We’ve been doing research more than 2 years for this product and we are very proud of it. Surely, 3M Crystalline is the best auto-film available in the market. This is the supreme choice for car lovers, health-conscious people, and families, plus those who travel all the time in their cars. With all the benefits, we believe we will be able to capture 15-20 % of market share this year.” And “Auto film market is the reflection of the size and growth rate of automotive market. When automotive picks up, that will yield positive effect on auto film market as well. However, there are groups of consumers who are concerned about their health, their beauty which 3M Crystalline will be the excellent choice for them and very cost-effective. We are also confident because of our dealers in Bangkok and up country is our strong base for our customer service all over the country. On the other hand, having several competitors in the market is considered positive for all customers as they have choices for comparison for their best products of selection, that best fits their needs with best quality they deserve and also at a good price. I have full confidence with 3M Crystalline that it will definitely grow at a 100% within next year.” 3M has launched 3M Crystalline the Asia Pacific region including Japan, China and Taiwan, where the product enjoys great success. We anticipated the same positive reception from Thai market. About 3M - A Global, Diversified Technology Company Every day, 3M people find new ways to make amazing things happen. Wherever they are, whatever they do, the company's customers know they can rely on 3M to help make their lives better. 3M's brands include Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti. Serving customers in more than 200 countries around the world, the company's 69,000 people use their expertise, technologies and global strength to lead in major markets including consumer and office; display and graphics; electronics and telecommunications; safety, security and protection services; health care; industrial and transportation. Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti are trademarks of 3M. About 3M Thailand Established in Thailand since November 1967, 3M develops, manufactures, and markets over 50,000 products to help make Thai people’s lives easier and better. The company achieved three global quality standards -- ISO 9000 ,QS 9000 , and ISO 14000 certifications. For more information including the latest product and technology news, please visit http://www.3M.com Additional Information, please contact: Buranii Chandraparnik or Sasinee Aoucharoenpuck PITON Communications Co., Ltd. Phone: 02 612 22 11-7 Fax: 02 612 2319 [email protected] , [email protected] Click for photo release at www.thaipr.net

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