La Prairie: Cellular Power Charge Night

MAGICAL THINGS HAPPEN AT NIGHT Cellular Power Charge Night Central Chidlom, Lardprao, Bangna, Pinklao, Rama 2 The Mall Bangkapi Siam Paragon and The Emporium A UNIQUE POWER CHARGE FROM LA PRAIRIE MAKES MAGICAL THINGS HAPPEN AT NIGHT Cellular Power Charge Night is the bold new power player in the realm of anti-aging skin treatments. Thanks to a unique delivery system that creates stunning synergy between previously incompatible substances, La Prairie adds a never-before combination of Retinol and Oxygen to the unprecedented skin-renewal energy of Cellular Power Infusion. Designed to take advantage of the “recovery mode” your skin assumes while your body is asleep, its ingenious formula emboldens the proven de-aging power of Retinol with a uniquely energizing oxygen support system. Together they fortify the skin’s natural renewal functions, enabling you to awaken to revitalized, smoother, younger-looking skin. You’ll never have to look your age again! RETINOL AND OXYGEN: TWO KEYS TO NIGHTTIME SKIN RENEWAL Cellular Power Charge Night builds on the three-dimensional action of Cellular Power Infusion – boosting the skin’s energy supply, improving cellular communication, and supporting the structural rebuilding of skin tissue – with the mutually optimizing additions of Activated Retinol and a proprietary Oxygen Accelerator Microencapsulated time-release Activated Retinol is easily absorbed by the skin, negating the possibility of irritation and dryness, while capitalizing on Retinol’s amazing resurfacing capability. It acts quickly – and safely – to stimulate natural cell turnover, a critical factor in reducing the appearance of fine lines and wrinkles; increase collagen and elastin production to help restore firmness and elasticity; minimize pores and age spots; and refine the skin’s overall texture. Oxygen Accelerator, which employs the oxygen transfer agent Perfluorodecalin (PFD), reverses oxygen deprivation, a prime contributor to age-related lines and wrinkles and reduced skin vitality. By supplying an optimum level of this vital element, it intensifies the cell- turnover process stimulated by Retinol. It might be said to bring a surge of “fresh air” to oxygen-depleted skin cells, a fact of daily life in our modern polluted environment. STATE-OF-THE-ART DUAL-STREAM DELIVERY SYSTEM THE CATALYST The unique delivery system of Cellular Power Charge Night is as groundbreaking as the treatment itself. As many age-inhibiting ingredients are too potent to be combined –traditionally Retinol cannot be mixed with oxygen – La Prairie developed a revolutionary dual-stream delivery system that permits the highest potency of each ingredient to be kept separate until the moment of application. The sleek, silvery pump bottle holds two separate chambers: one containing smooth, white, microencapsulated Retinol cream; the other, a silken blue oxygen power gel. With a gentle press of the pump, the two come together and magical things happen – at night, when your skin is the most receptive to rejuvenating treatments. TARGETED INGREDIENTS ACCELERATE REJUVENATION The same scientifically calibrated blend of energizers, hydrators and conditioners that created the superlative age-defiant action of Cellular Power Infusion, works in tandem with Activated Retinol and Oxygen Accelerator Perfluorodecalin to achieve the outstanding restorative benefits of Cellular Power Charge Night. Skin Renewal Peptides and Phyto Stem Cell Extract help maintain the natural epidermal stem cell function; Swiss Snow Algae increases the cells’ longevity and counteracts UV stress; and Tissue Guidance Matrix promotes the renewal of skin tissue. NIGHTTIME POWER Cellular Power Charge Night goes to work while the body is at rest and therefore the most susceptible to its magical powers. To use, depress the pump dispenser, releasing separate streams of Retinol Cream and Power Gel to the back or palm of your hand. Then gently blend the two with your fingertips and apply to face and neck. As Retinol’s efficacy is best when applied directly to the skin, no other treatment product should precede application. You’ll never have to look your age again! CELLULAR POWER CHARGE NIGHT FACT SHEET Key Ingredients: Retinol -Retinol supports natural cell turnover, helps promote collagen and elastin production to maintain firmness, and helps minimize the appearance of fine lines, wrinkles, enlarged pores, and age spots. -The natural formation of collagen increases the thickness of the epidermis, effectively “filling in” fine lines and wrinkles to give a firmer, smoother appearance. -Retinol also helps to protect against the effects of free radicals, which can be responsible for accelerating skin aging. -The Retinol in this formula is encapsulated for controlled release, increased stability, and more effective delivery. Retinol-based ingredients are enclosed in shells made from bipolymers and then released gradually as the shells come into contact with the skin’s natural enzymes. Perfluorodecalin (PFD) -Perfluorodecalin secures oxygen from the atmosphere, stores it, and releases it to the skin as needed. Swiss Snow Algae -Protects the cellular power plants from free radical/environmental stress -Triggers natural longevity through Sirt1, Sirt6, and Klotho -Supports skin’s natural renewal system -Strengthens skin’s own antioxidant system Tissue Guidance Matrix -Stimulates skin cell proliferation -Provides rebuilding factors for skin tissue -Stimulates the production of hyaluronic acid -Has soothing power and diminishes signs of stressed skin Phyto Stem Cell Extract (from a Swiss red grape variety) -Protects epidermal stem cells under free radical stress -Helps to delay senescence of essential skin cells Skin Renewal Peptide -Helps to stimulate the production of collagen, hyaluronic acid, elastin, fibronectin, laminin -Helps to maintain the natural epidermal stem cell function -Supports skin’s own renewal system -Stimulates skin cell proliferation Exclusive Cellular Complex -Helps stimulate the skin’s natural regeneration process, moisturizing and energizing with nutrients that encourage optimal functioning. Additional Ingredients: Salicornea Extract -Supports the skin cell’s uptake of urea, which drives moisture into the cells thus supporting water retention in the skin and helping to limit its loss. This helps achieve balanced hydration in the skin to counteract the possible dehydrating effect of using Retinol. Sunflower Seed Oil -Helps to maintain the skin’s lipid barrier over night. Grapefruit Extract -Acts as a soother and anti-oxidant. Vitamin E -Offers anti-oxidant protection. How to apply: Cellular Power Charge Night is used every night, after cleansing, on clean skin, with no other product between the skin and the formula. Depress the top of the pump once or twice to dispense both cream and gel, in equal amounts, to the back of the hand. Mix together with fingertips and apply to face and neck. Smooth any remaining residue over back of hands. Use one or two pumps. Moisturizer may be applied over it, if desired. Product description: Packaging: Dual chamber pump Metalized outer packaging with double sided window Size: 40ml/ 1.35 FL OZ. Suggested Retail Price: 19,000 baht Available: March 2012 For more information, please contact Marketing Executive: Ankvipha Charoenloet ( Jaei) Tel: 02 168 8181 Ext. 2210 E-mail: [email protected] PR: Vassana Meemongkon (Ging) / Tel: 02 619 1108, 081 926 6169 E-mail: [email protected] -KPA- Click for photo release at www.thaipr.net

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