Avaya Introduces IP Office 8.1 to Boost its Full Suite of Business Communications Solutions for Thai SMEs

- With the launch of Avaya IP Office 8.1 in Thailand, Avaya offers an end-to-end solution to help SMEs increase productivity and compete effectively - Launch supports growing customer base, including SMEs, and enhanced presence in Thailand Avaya, a global provider of business communications and collaboration systems and services, today announced the Thai launch of Avaya IP Office 8.1, its flagship unified communications (UC) solution for small and mid-sized enterprises (SMEs). This launch supports Thailand’s growing SME base with a solution geared to enterprises from five to 1,000 users, providing them with an array of collaboration capabilities in a simple, easy-to-use solution to improve productivity, gain customer service efficiencies and compete effectively. Avaya IP Office can be easily customised to help firms cost-effectively increase communications capacity and add enhanced capabilities as their business expands. The Thailand SME market, which includes close to 3 million businesses, according to Thailand’s Office of Small and Medium Enterprise Promotion (OSMEP), represents a significant growth opportunity for Avaya. Avaya IP Office is set to help companies as they take guidance from the Thai government’s SME Roadmap which aims to improve the business management of family run SMEs in preparation for the establishment of the Asian Economic Community. With the availability of Avaya IP Office, Avaya Ethernet Routing Switch (ERS) 3500, for SMEs and Scopia, Avaya’s interoperable and affordable video applications for desktop and mobile, Avaya offers end-to-end solutions to help growing Thai SMEs unleash The Power of We? — enabling them to drive faster collaboration, smarter decision-making and better business results. Avaya’s SME announcement follows the company’s recent move to a new, larger head office in Bangkok. Avaya’s renewed commitment in the SME segment complements its position in the contact centre and enterprise communications space. According to analyst firm Frost & Sullivan, Avaya is the clear leader in the contact centre application market in APAC1 and dominates the Automated Call Distribution (ACD) market with 48.5%. Additional IP Office Information: - Avaya IP Office 8.1 can be paired with Avaya’s recently introduced ERS 3500 switches to automate network set-up. One simple command automatically configures the switches and enables IP phones on Avaya IP Office. - Interoperability between Avaya’s SCOPIA endpoints and IP Office is expected at the end of 2012, offering open, cost-effective and easy-to-use video collaboration. - Avaya IP Office is sold exclusively through Avaya’s channel partners. Quotes Executive Quote: “We are excited to introduce Avaya IP Office to the Thai SME space. SMEs are the backbone of the Thai economy, generating employment and income around the country. With Avaya’s end-to-end SME business collaboration solutions, we are poised to assist SMEs become more globally competitive and ultimately increase the immense value these firms are already contributing to the nation.” - Bundhit Vongbuntoon, Country Director, Thailand, Avaya “SMEs need sophisticated communications that should be easy to manage and use, and affordable to implement in order to drive efficiency and productivity leading to more informed, faster business decisions that grow revenues and improve time to market. With a scalable and flexible solution like Avaya IP Office, Thailand’s SMEs can benefit from big business technology that is able to grow as their business expands, helping them control their costs.” - Ray Teske, Managing Director, ASEAN, Avaya Analyst Quote: “Avaya has done a phenomenal job by bringing high scalability to IP Office in its newest release of IP Office 8.1. The new version is built to address the needs of different user segments, including user-based licenses which empower businesses to adopt the most appropriate license structure for their needs. Among the most important new features of release 8.1, my personal favorite is the inclusion of UC applications such as mobility and video collaboration. These applications enable small to mid-size businesses to have access to similar capabilities as larger enterprises, facilitating a more even competitive playing field with large-size competitors. Along with the new functionality, Avaya also brings to the table the plug and play Ethernet Routing Switches 3500 and 4000 series, making it easier for SMEs to adopt a complete, integrated enterprise communications solution. And the addition of new SME support services simplifies the deployment and maintenance of a highly scalable UC solution, paving the way for SMEs to focus on their core business activity.” - Shailendra Soni, Industry Principal, APAC Enterprise Communications, Frost & Sullivan Tags: Avaya, IP Office, Unified Communications, SMB, SME, small business communications, mobile collaboration -KP- Click for photo release at www.thaipr.net

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