IKEA continues with its “Let's Play For Change” campaign, inviting kids to join the “Soft Toy Drawing Competition” and enjoy fun activities at IKEA stores

          IKEA, the home furnishing retailer from Sweden, is inviting young artists to turn their dreams into reality in the "Soft Toy Drawing Competition". 5 little designers will have their own drawing made into a real IKEA soft toy which will be sold across all IKEA stores in the SAGOSKATT collection as part of the "Let's Play For Change" campaign. This year, IKEA fans will have the opportunity to vote for their favourite soft toy to represent Thailand in the global contest. IKEA Thailand will select 50 designs from all of the submissions received, and allow fans to vote via an online channel. The 15 most voted designs will go on to the final round which will be evaluated by judges from IKEA of Sweden who will select five winning designs from around the world. 
          Småles members and children of IKEA FAMILY members aged 12 and below can join the Soft Toy Drawing Competition from November 9-18, 2018 at IKEA at Mega Bangna, IKEA Bang Yai at Central Plaza Westgate, and IKEA Phuket; public voting for the 50 designs selected by IKEA Thailand will be held from November 23 – December 2, 2018 at: www.IKEA.co.th/family/softtoy
          In addition, IKEA is also organising fun activities for kids to enjoy at IKEA stores to support children's right to play and develop. Enjoy playing at the IKEA store nearest you, and receive some great prizes every weekend from today until December 2, 2018. 
          
          About IKEA Thailand
          Since its founding in Sweden in 1943, IKEA has created a better everyday life for many people by offering a wide range of well-designed, functional home furnishings at prices so low, a majority of people can afford them. Today, IKEA is the world's largest home furnishings retailer, with more than 415 stores in 49 countries – including those in Singapore, Malaysia, and Thailand which are owned and operated by Ikano Private Limited. We incorporate sustainability into our day-to-day business and support initiatives that benefit children and the environment. To learn more, visit IKEA.co.th