Honda Automobile (Thailand) Co., Ltd. is creating a surprise to celebrate the year end with two exceptional models on display for the first time in Thailand at the 39th Thailand International Motor Expo—the Honda SUV e:Prototype, a 100% electric-powered concept model, and the Honda Civic Type R, the ultimate sport vehicle. Other popular car models are also on display including the e:HEV lineup that comes with an e:HEV full-hybrid system and Honda SENSING intelligent safety technology in all variants. The e:HEV lineup covers four popular segments: the city car segment such as the City e:HEV and City Hatchback e:HEV; the compact car segment such as the new Civic e:HEV; the SUV segment such as the HR-V e:HEV; and the D-segment such as the Accord e:HEV. Honda will also display its Turbo lineup including the City, City Hatchback, Civic, and Accord, along with the SUV segment such as the all-new BR-V, a 7-seat multi-utility SUV, and the CR-V. There is also a special year-end campaign to make it easier for customers to own Honda cars, especially the "City Series" in the popular city car segment, offering interest rates starting at 0.99%* and a free fuel card worth 5,000 baht. Visit Honda booth A14, Challenger Hall 2, Impact Muang Thong Thani between 1 to 12 December 2022. Customers can receive the same special offers for other models at Honda showrooms nationwide when booking and taking delivery of participating car models from 1 November 2022 until 31 December 2022.
Mr. Noriyuki Takakura, President and CEO of Honda Automobile (Thailand) Co., Ltd., said, "Thanks to Honda's successful launch of several e:HEV full-hybrid models in Thailand, e:HEV is proving to be the latest exceptional technology trend that really meets today's driving needs. It is also a technology that paves the way for an electrified era. Today, we have the Honda SUV e:Prototype, which is a 100% electric-powered concept model, on display as we reinforce our intent to be an important part of the government's electric vehicle subsidy scheme while responding to the demands of Thai customers."
"This year, another highlight that represents Honda's DNA of sportiness that is on display is the Honda Civic Type R, the ultimate sport vehicle. Our automobile showcase is also reinforced with the e:HEV full-hybrid lineup, the Turbo series, and a variety of popular models," added Mr. Noriyuki.
At the Honda booth, Thai customers will experience the driving power of the future with the Honda SUV e:Prototype, a 100% electric-powered concept model that is well-suited to provide cutting-edge driving value. It boasts an elegant exterior design that is distinctive with headlights in a horizontal line design. The interior focuses on offering a sense of spaciousness. It features a large infotainment Advanced Touch Screen and TFT Multi-information Display and Honda SENSING intelligent safety technology. Another unique vehicle on display for the first time in Thailand is the Honda Civic Type R, the ultimate sport vehicle. The model on display is equipped with a 2.0-liter VTEC Turbo, 19-inch alloy wheels, and a four-mode drive system: Comfort, Sport, and +R modes, plus Individual mode for first time in this model, along with Honda SENSING intelligent safety technology and a Blind Spot Information System (BSI). The Honda Civic Type R takes a sense of exclusiveness to another level with the Type R Serial Number Plate.
Honda is going full house with vehicles on offer with 11 models for customers to choose from to fit their lifestyles, led by the following highlight models:
The e:HEV full-hybrid model lineup led by:
The Turbo model lineup led by:
Interested customers are invited to visit and explore the special deals at Honda Booth A14 at the 39th Thailand International Motor Expo 2022, Challenger Hall 2, IMPACT Muang Thong Thani, from 1 to 12 December 2022. Customers will get special offers when booking and taking delivery of participating models from 1 November until 31 December 2022 at the event and at Honda Showrooms nationwide. For more information, customers can contact the 24-hour Honda Call Center at Tel. 0 2341 7777 or chat with Honda sales consultants via www.honda.co.th. Test drives of any Honda model are available at Honda showrooms nationwide. Customers who register to take a test drive via www.honda.co.th/testdrive from 1 December 2022 until 31 January 2023 will receive a free Lotus's gift card worth 200 baht*.
Iwanami Appointed President & CEO of Honda Thailand, Set to Deepen Emotional Connection and Customer Engagement Across All Touchpoints with Trusted Brand and Comprehensive Product Lineup Honda Automobile (Thailand) Co., Ltd. is pleased to announce the appointment of Mr. Koji Iwanami as its new President & CEO, effective April 1, 2025. With a well-rounded background in automotive research and development, business development and strategy, he is poised to drive Honda's core values forward,
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