ThaiNamthip Coca-Cola and Big C Expand Strategic Collaboration to Elevate Dining Experiences at Big C Food Courts Nationwide

Mr. Jason Riley, Vice President - HoReCa, ThaiNamthip Corporation Public Company Limited, the bottling partner of The Coca-Cola Company in Thailand, said, "Big C has long been a key modern trade customer of ThaiNamthip Coca-Cola, supported by a strong and sustained collaboration. We supply high-quality beverages from Coca-Cola brands to Big C, and we work closely together on sales strategies, product management, and promotional initiatives to support Big C's business goals. This expanded collaboration introduces an additional role for ThaiNamthip Coca-Cola as the authorized beverage partner for Coca-Cola products across all Big C Food Court locations nationwide. Our focus is on enhancing the overall dining experience not only through great-tasting, refreshing beverages, but also through integrated marketing activities that go beyond the meal itself. By adapting Coca-Cola's global campaigns to local consumer lifestyles, our initiatives will encompass promotions, campaigns, and on-ground events designed to deliver engaging moments for Big C customers throughout the year."

Mr. Prinya Kittikarunchit, Executive Vice President - Town Center Management of Big C Supercenter PLC, said, "Big C Food Court continues to strengthen our position as a food destination that caters to a wide range of consumer lifestyles, offering quality dining experiences that are accessible every day. A diverse mix of well-known food outlets and signature menu items across multiple cuisines is carefully curated to deliver value while maintaining consistent quality standards. Big C remains committed to the continuous development and enhancement of our retail spaces, including Big C Food Courts nationwide, to better reflect evolving consumer trends and local lifestyle needs. The collaboration with ThaiNamthip Coca-Cola further enhances the Big C Food Court experience by bringing popular Coca-Cola beverages together with exclusive activities adapted from global campaigns specifically for Big C customers, creating a more dynamic and engaging environment"

Coca-Cola beverages are now available at Big C Food Court locations nationwide, including Coke Original Taste, Coke Zero Sugar, Sprite Zero Sugar, Fanta - Orange, Strawberry, and Grape, as well as non-carbonated options including Minute Maid Splash and Namthip drinking water.

The collaboration is supported by special promotions, including a New Year offering of a 32-ounce cup of carbonated beverages from Coca-Cola brands, priced at 26 baht, as well as the Big C x Coca-Cola promotion. Customers who purchase Coke or Coke Zero Sugar (32 oz.) at Big C Food Courts and accumulate spending of 899 baht may submit their receipt via the LINE Official Account @CokePromotion to receive a complimentary OG Coca-Cola Cap (Limited Edition), valued at 499 baht (limited quantities available). The promotions are valid from now through 28 February 2026.

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