Bridgestone x Top Secret x Carnival Unveil Limited-Edition Collection, Delighting Motorsport Fans at Siam Square

Shotaro Kitamura, Consumer Group Director of Bridgestone Sales Thailand Co., Ltd. (1st right) and Jutipong Boonsoong, Chairman of the Board of Thai Bridgestone Co., Ltd. (2nd right) together with Beer Baiyoke the owner of Top Secret Thailand tuning house (1st left) and Smoky Nagata, the legendary founder of Japan's renowned Top Secret tuning house (2nd left)

The launch event was filled with excitement, drawing motorsport fans and fashion-forward young enthusiasts who came together in a warm atmosphere. This special collaboration brings together top-tier partners, including Top Secret Thailand tuning house, led by Beer Baiyoke, and Carnival, Thailand's leading streetwear lifestyle brand, led by CEO Anupong Kuttikul, to create a standout collection.

The event was packed with exclusive excitement, featuring a showcase of Top Secret Thailand's stylishly tuned cars, along with the iconic golden-bodied cars equipped with BRIDGESTONE POTENZA tires that drew overwhelming attention from fans. A key highlight was the autograph session on the limited-edition jackets, signed by Beer Baiyoke and Smoky Nagata, the legendary founder of Japan's renowned Top Secret tuning house. Bridgestone also presented the latest BRIDGESTONE POTENZA Adrenalin RE005, a premium high-performance sport tire, allowing attendees to get a closer feel of true motorsport spirit. The excitement continued with special giveaways, including limited-edition gold water cans from the Bridgestone x Top Secret collaboration, a 15% discount on Bridgestone tires, and many more.

Mr. Jutipong Boonsoong, Chairman of the Board of Thai Bridgestone Co., Ltd., said, "Bridgestone is honored to be part of this special collection. We sincerely thank Top Secret and Carnival for jointly creating this exclusive fashion experience for motorsport fans, while showcasing the unique identity of all three partners. This event also highlights the strength of community and collaboration, and Bridgestone is proud to be involved."

Mr. Shotaro Kitamura, Consumer Group Director of Bridgestone Sales Thailand Co., Ltd., said, "The collaboration between Bridgestone x Top Secret x Carnival marks an important step for Bridgestone in bringing the spirit of motorsport to life through our premium BRIDGESTONE POTENZA sport tires, reimagined in this limited-edition jacket collection. By combining Top Secret Thailand's expertise in high-performance automotive tuning with Carnival's street fashion influence, this collection truly resonates with the new generation. I hope this collection allows everyone to see another side of Bridgestone - not only as a leading tire brand trusted by Thai people, but also as a brand that connects with the lifestyle and fashion of the new generation in a fun and accessible way."

About Bridgestone in Thailand:

Bridgestone is a global leader in tires and rubber building on its expertise to provide solutions for safe and sustainable mobility. In Thailand, Thai Bridgestone Co., Ltd. (TBSC) is a leading manufacturer in the Thai automotive industry, while Bridgestone Sales (Thailand) Co., Ltd. (BSTL) is the exclusive importer & distributor, and supervises the marketing strategy for Bridgestone, Firestone and Dayton branded tires in Thailand. Bridgestone is a brand trusted by its customers, dealers and business partners. Bridgestone offers a diverse product portfolio of premium tires and advanced solutions backed by innovative technologies, improving the way people around the world move, live, work and play.

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