IBM OFFERS E-BUSINESS SOLUTIONS FOR EVOLVING A SMALL COMPANY INTO AN E-BUSINESS

Bangkok--Apr 28--Ogilvy Public Relations Worldwide IBM Thailand Co., Ltd. announces aggressive strategy to help small companies meet their unique requirement with full-scale e-business solutions, including leading-edge hardware and software products, support, services and strong partnership network. Mr. Thamrong Kiatiwogse, Country Manager, Small-Medium Business of IBM Thailand Ltd., said, "Becoming an e-business means more than marketing a company on the Internet. Small businesses may have the most to gain from emerging electronic opportunities beyond increasing sales. With the outstanding Internet penetration rate among Thai businesses, IBM, therefore, tailors a new strategy to help Thai entrepreneurs start e-business easier and use the Internet to maximum advantage." Under the strategy, IBM will deliver through its partners a total offering package of servers, softwares, services, tools, training and support to small companies. To increase access to the provided solutions, the company last year introduced "Race for The Best" campaign. The campaign successfully expands IBM distribution network nationwide with 94 new dealers joined in and also encourages dealers to increase sales of e-business solutions. IBM will, therefore, continue this campaign this year. In addition to dealership strategy, IBM has strong support teams that are ready to help small and medium sized businesses (SMB) to tailor and implement e-business solution that best suit their requirements. The teams will also help enterprises solve problems and propel their businesses with confidence. As investment is one of the most important success factors for SMB, IBM is working to identify suitable venture firms in the region with the objective of taking advantage of this global fund and under the new programme 'e-society' IBM will deliver, for the first time in the country, a complete e-business solutions offering with financial support and funding from venture capital. The 'e-society' program will be officially launched on May 11, 2000 at The Le Meridien President Hotel, Ploenchit Road. "The 'e-society' program really shows our commitment to the small business marketplace. It offers the latest e-business technology with financial support in one. A total differentiation from e-business offerings in the marketplace, 'e-society' is where people in and want to be in e-business get together to obtain total solution which includes e-business tools/technology financial support and funding. We are welcoming all companies to the 'e-society' and our staff at IBM.com sales centre at phone number 273 4444 are more than happy to provide detail about the program and the launch event," Mr. Thamrong added IBM is the world's largest information technology company, with 80 years of leadership in helping businesses innovate. IBM is also committed to expanding the boundaries of technology - holding more than 30,000 patents worldwide. Our solutions are based on a framework of great products that include computer hardware and software, networking systems and a vast assortment of global information technology-related services. IBM offers the widest range of solutions to allow ISP and Net Generation customers to take full advantage of the new era of e-business. For more information, please visit www.ibm.com/solutions/isp or www.ibm.com. Issued on behalf of : IBM Thailand Co., Ltd. For further information : Chujit Wattanalumlerd IBM Thailand Co., Ltd. Tel. 273-4306 e-mail: [email protected] Ruanrudee Taweepol Ogilvy Public Relations Worldwide Ltd. Tel. 632-8300-7 Date April 28, 2000 End -SS-

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