FORD'S CHIEF OPERATING OFFICER JIM PADILLA RECOGNIZES DEALERS FOR NO. 1 RANKING IN J.D. POWER CSI

Jim Padilla, Chief Operating Officer of Ford Motor Company, was in Thailand for an official visit to AutoAlliance Thailand (AAT) recently. Ford's COO toured the state-of-the-art plant at Rayong and met with Ford employees and management teams. Mr. Padilla also met with members of the Thailand Dealer Council to personally congratulate them for their outstanding achievement in garnering the No. 1 ranking in the J.D. Power Customer Satisfaction Index 2004. "Ford Thailand’s recognition in the CSI index is a tribute to your hard work and commitment to delivering a superior service experience to our customers. I am proud to share in your success and I encourage you to drive for continuous improvement in both the service and sales experience," he told the Ford Dealers. "We see enormous growth potential for Ford and our very dedicated dealer partners. From my vantage point in Detroit, the original “Motor City”, I am confident that Thailand is well on the road to becoming the “Detroit of Asia", said Padilla. Ford achieved No. 1 in six out of the seven categories that determine customer satisfaction with dealer after-sales service. The seven factors, in order of importance, are service delivery, problems experienced, service initiation, user-friendly service, service advisor, service quality and in-service experience. The 2004 Thailand Customer Satisfaction Index Study is the property of J.D. Power Asia Pacific, and is based on responses from more than 2,500 new-vehicle owners at 12 to 18 months of vehicle ownership, and includes buyers who purchased their vehicles between August 2002 and April 2003. J.D. Power Asia Pacific is part of J.D. Power and Associates, a global marketing information services firm operating in key business sectors including market research, forecasting, consulting, training and customer satisfaction. End.

• ข่าวAutoAlliance Thailand
• ข่าวFord Motor Company
• ข่าวo:event
• ข่าวmotor
• ข่าวo:eco