Formica Group, the global leader in surfacing decorative material, is pleased to announce a new collection of high pressure laminates and finishes in the Asia market. Launched under the theme Be Big, Be Bold, Be Beautiful, the new laminates tap into current design trends, offering architects, interior designers, manufacturers and fabricators a stylish range of 73 new decors, bringing up to 500 decorative laminate solutions.
Drawing on current design themes that utilize natural materials and textured surfaces, Formica has developed 17 new vintage woodgrain; 9 real scales look 180fx(TM); 6 textile inspired patterns, 6 plain colors and 4 new finishes.
Vintage Woodgrains
Driven by the fashion for industrial design and nostalgic patterns, the new woodgrains collection combines timeless wood surfaces, including Vintage Elm, Natural Wahshed Maple,Oxidized Beamwood, with industrial processing to create retro design elements. The products are available to interpret classic styles across multiple applications -- with a nostalgic inspiration.
To support trendy industrial and urban aesthetics, Elemental Concrete, Concrete Formwood add a modern, tidy and sophisticated touch to interior; while Elemental Oxide mimic rusted, oxidized metals and the masculine beauty of rolled steel.
180fx (TM) Real Scales Look
180fx(TM) marks a revolution in surfacing with true-to-scale marble patterns and offers unmatched visual experiences for modern, sophisticated surfaces. Calacatta Marble captures the exquisite detail of the stone's fine translucency of intricate warm grey and soft taupe veining against striking white. These large scale laminates replicate the characteristics of natural stones perfectly and are versatile enough to pair with any interior design.
Textile Inspired Patterns
Authenticity and the return to essential and simple materials is one of the key trends in interior design. The Formica Collection puts the emphasis on fabric patterns. As a sustainable and environmentally friendly alternative to real fabric, Formica Textile Inspired Patterns offer surface designs emulating linens and twills with exquisite lines and shades. This collection is an exceptional design for today's interiors and offer more possibilities for modern decoration.
Plain Colors
The new Plain Colors inspired by pastels harness the poetic power in faded colors. This range of pure and updated basics brings a feminine and sophisticated touch to an interior. Also a very dark, almost black, deep blue Nocturne, and on-trend Denim, a beautiful representation of classic blue jeans, for a contemporary look. The laminates can be used in highly creative ways to exhibit playful and stylish spaces of the highest quality.
New Finishes
Replicating natural surfaces including stone, woods and fabric, new textures include Chalk, Linum, Natural Grain and Honed creating natural low gloss surfaces that bring laminates to life. Adding extra dimension to designs, the new finishes are available in a variety of Formica Laminates and provide a real experience through the sense of touch.
Offering vast potential for innovative and nostalgic interior applications, the new collection of laminates are ideally suited for decorating fashionable spaces including retail and hospitality environment, business areas, residential blocks, healthcare and education units.
"As the bellwether of decorative surfaces industry, Formica is committed to developing innovative and environmental friendly products," said Peter Wilson, President of Formica Asia. "The new range of products not only displays natural beauty, but also can be combined with our hygienic technologies and offer a cleaner environment."
As the leader of decorated surfaces design trends, Formica utilizes renewable materials to produce products from the start to meet sustainability goals. Recognized by Forest Stewardship Council (FSC(R)), Formica Group is the only global laminate manufacturer to be awarded the Carbon Reduction Label by the Carbon Trust for its products, as well as achieving GREENGUARD Indoor Air Quality certification on all of its factories and laminates.
With this launch, Formica Group continues to innovate and lead the market in decorative laminates and with its premium products it provides architects, interior designers, fabricators, and manufacturers with the tools and support they need to create outstanding designs.
Photo - http://photos.prnasia.com/prnh/20150603/0861504891-a
CONTACT: May Li, Asst. MKT Communication Manager, China, Formica, +86 21 60102688, [email protected]; Grace Zhang, Newell Public Relations, Tel: +86-21-5403-6180, E-mail: [email protected]
เปิดตัวภายใต้ธีม BE BIG, BE BOLD, BE BEAUTIFUL ฟอร์ไมก้า กรุ๊ป (Formica Group) บริษัทชั้นนำระดับโลกด้านวัสดุตกแต่งพื้นผิว เปิดตัวพื้นลามิเนตแรงดันสูง และวัสดุตกแต่งพื้นผิวเคลือบคอลเล็กชั่นใหม่สู่ตลาดเอเชีย คอลเล็กชั่นลามิเนตรุ่นใหม่นี้มีการออกแบบที่ทันสมัยตามเทรนด์ปัจจุบัน ซึ่งเปิดตัวภายใต้ธีม Be Big, Be Bold, Be Beautiful ช่วยให้สถาปนิก มัณฑนากร และผู้ผลิตได้เลือกใช้วัสดุตกแต่งพื้นผิวใหม่ๆถึง 73 แบบ ปัจจุบัน บริษัทมีผลิตภัณฑ์ลามิเนตสำหรับการตกแต่งมากถึง 500 ประเภท บริษัทฟอร์ไมก้า