True dtac 5G to Offer the New iPhone 17e The latest iPhone 17e is available to pre-order starting today

Customers will be able to pre-order iPhone 17e starting today, with availability beginning March 11, 2026, at True Shops, dtac Shops, and the True Store. For complete pricing and availability details, please visit https://www.true.th/en/promotion/devices/iphone-17e

To celebrate this milestone launch, True dtac is offering a phenomenal range of promotions for customers who pre-order the new iPhone 17e. Exclusive offers include:

• Device and Plan Bundles: Starting at just 15,200 THB when purchasing iPhone 17e with a designated monthly package.
• Device Only (No Contract): Starting at just 22,900 THB.
• Exclusive Financial Options: Choose 0% interest installments for up to 36 months, receive up to 15% cashback with participating credit cards, or enjoy 0% interest for 12 months via Pay Next Extra.
• Trade-In Program: Receive an additional discount of up to 1,500 THB when purchasing iPhone 17e with a designated monthly package.
• Loyalty Rewards: Exclusive to True and dtac postpaid customers—the longer you stay, the more you save. Redeem your subscriber tenure for an additional discount of up to 1,000 THB.
• True Mobile Care: Comprehensive device protection services starting at just 1,990 THB per year.
• Entertainment Offer: Enjoy TrueVisions NOW ENT on us for 1 full year when purchasing iPhone 17e with a monthly package.

iPhone 17e

The new iPhone 17e is a powerful and more affordable addition to the iPhone 17 lineup. At the heart of iPhone 17e is the latest-generation A19, which delivers exceptional performance for everything users do. iPhone 17e also features C1X, the latest-generation cellular modem designed by Apple. C1X is up to 2x faster than C1 in iPhone 16e and matches the speed of iPhone Air. The 48MP Fusion camera captures stunning photos, including next-generation portraits, and 4K Dolby Vision video. It also enables an optical-quality 2x Telephoto — like having two cameras in one. The 6.1-inch Super Retina XDR display features Ceramic Shield 2, offering 3x better scratch resistance than the previous generation and reduced glare.? With MagSafe, users can enjoy fast wireless charging and access to a vast ecosystem of accessories like chargers and cases. iPhone 17e is available in three elegant colors with a premium matte finish — black, white, and a beautiful new soft pink — starting at 256GB of storage for 22,900 Baht— double the entry storage from the previous generation at the same price.

With eSIM, iPhone 17e users can quickly activate service, store multiple plans on one device, and enjoy greater flexibility, convenience, security, and seamless connectivity — especially when traveling. True dtac 5G supports eSIM Quick Transfer, making it easy to move your number to a new iPhone, and with eSIM Carrier Activation, True dtac 5G can digitally assign your eSIM directly to your iPhone.

For more details on pricing and data plans, please visit https://www.true.th/en/promotion/devices/iphone-17e

For more details on Apple products, please visit www.apple.com.

¹ The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches diagonally. The actual viewable area is smaller.

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