LYN Launches the "Born To Shine" Campaign with "Goy" Arachaporn Pokinpakorn, Celebrating 25 Years of LYN Legacy as a Fashion Icon that Shines in Every Role

Goy-Arachaporn Pokinpakorn represents a woman of many roles, from actress, YouTuber, singer, and director to screenwriter. She reflects a confident woman who dares to take action and approaches every pursuit with passion and dedication, a key that allows women to shine authentically in their own way. Her appearance in this campaign communicates the power of courage, self-expression, and the unstoppable forward movement of the LYN woman.

The highlight of this collection, started with Jaydar, an iconic bag design that reflects a cool attitude blended seamlessly with casual style, expressed through the character of Goy Arachaporn Pokinpakorn

Jaydar is a new bag design distinguished by its Chevron Quilt pattern and round LYN logo hardware. It delivers a cool casual style suitable for everyday wear and comes in various sizes including Jaydar Shoulder M, Jaydar Shoulder S, and Jaydar Mini Bag. The collection reflects a balance between modernity and classic elegance in the signature LYN style.

And last but not least the Hera Fineness Re-Edition Collection. Celebrating the 25th anniversary with the reinterpretation of LYN's iconic designs in the Re-Edition Collection, the Hera Fineness bags stand out with quilted designs adorned with studs, offering a look that is simple yet timelessly refined. The collection presents multiple silhouettes including Hera Fineness Ray, Hera Fineness Tote M, Hera Fineness Tote S, and Hera Fineness Top Handle, perfectly conveying contemporary feminine charm.

Celebrate the power of shining bright with the "Born To Shine" campaign today. Now available at all LYN stores and online LYNACCS.COM

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