Disney Thailand invites fans to celebrate the 100th anniversary of Winnie the Pooh through collaborations with leading brands, unveiling licensed product collections and exclusive experiences across the year. The collections and experiences span fashion, accessories, home, collectibles, lifestyle items, and a range of special activities.
Winnie the Pooh, the beloved character from the Hundred Acre Wood, has charmed audiences worldwide since 1926 with timeless stories of friendship, kindness, and optimism—shared alongside cherished friends including Piglet, Tigger, Eeyore, Rabbit, Christopher Robin, and more. To mark this special milestone, Disney Thailand is partnering with brands including Disney Home, Makro, ttb, Tulip Delight, TOTO Beddings, MR. D.I.Y., LEGO, Dissing, Take Toys, Pick Me Up, RAVIPA, Mystic Jewelry, Owndays and Happy Sunday, to bring these heartwarming stories to life through products and activities crafted in each brand's distinctive style, creating magical moments for consumers and Disney fans throughout 2026.
Discover collections and experiences inspired by the warm world of Winnie the Pooh:
- For home decor lovers: Disney Home brings charm to every corner with delightful decor and homeware that capture Pooh's timeless spirit in a warm, contemporary color palette—from storage units and shelves to cushions and more. Enjoy comfort with silky-soft bedding from Tulip Delight featuring classic sketch motifs from the Tulip Delight collection, as well as vibrant bedding from TOTO Beddings to brighten every bedroom. MR. D.I.Y. is celebrating Disney Winnie the Pooh's 100th anniversary with a collection that reflects the joy and friendship of Pooh and friends, offering a wide range of items for customers from nationwide starting May 2026.
- Makro launches the "Summer of Happiness" campaign, rolling out products and promotional activities that celebrate the cheerful spirit of Pooh and friends—bringing lively shopping experiences to Makro stores nationwide from March 4 to April 28, 2026.
- ttb introduces new Winnie the Pooh-themed card designs, featuring a "Winnie the Pooh" design for the ttb all free Disney debit card, and the "Pooh Blooms" design for the ttb Disney credit card. Add a charming touch to every purchase with three new e-Slip designs, alongside a full suite of benefits and promotions. Apply for either card via the ttb touch app, the ttb website, or at any ttb branch.
- Fashion & lifestyle: Pick Me Up rolls out t-shirts, bags, and easy-to-wear everyday pieces. RAVIPA presents the Winnie the Pooh jewelry collection—elegantly crafted pieces that reflect warmth and friendship in a refined, wearable style suited for everyday moments and thoughtful gifting. Mystic Jewelry invites everyone to return once again to the Hundred Acre Wood with the "Winnie the Pooh & Friends" collection, bringing beauty and everyday positivity together.
- Toy and collectible enthusiasts can look forward to The LEGO Disney Winnie the Pooh (43300) collectible building set, featuring a total of 1,399 pieces. The set includes a buildable Winnie the Pooh character model with articulated parts, allowing the model to be moved and posed. It also comes with a buildable honey pot, adding even more charm to the display. In addition, fans can shop and collect adorable Winnie the Pooh and friends plush toys from Take Toys, making it a perfect addition for collectors and Disney lovers alike.
- For gadget lovers, discover a convenient, fast-charging portable power bank that features a special design by Dissing inspired by Winnie the Pooh, bringing a delightful and playful touch to everyday tech accessories.
More leading partners such as Owndays, Happy Sunday, and many others will introduce special collections throughout the year to celebrate 100 years of Winnie the Pooh, giving Disney fans plenty to look forward to. These collaborations underscore Disney Thailand's commitment to bringing beloved characters to life through products and experiences crafted for audiences of every age—inviting everyone to celebrate and feel the warmth of Pooh and friends through collections and special activities throughout 2026.
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