Glico launched the new campaign "Pocky Stars contest"

Glico launched the new campaign Pocky Stars contest in its pursuit of three new stars to model in Pocky’s new TVC. Mr. Jiro Watabiki, Managing Director of Thai Glico Co., Ltd., revealed that Glico’s factory has now partly recovered from last year’s floods which had resulted in a production halt. The reopening came firstly with the company’s main products which include biscuits – chocolate-flavored and strawberry-flavored Pocky. Also, Thai Glico is celebrating its return with the special campaign Pocky Stars contest to search for good-looking, talented young ladies to model in Pocky’s new TVC together with Mo – Monchanok Saengchaipiangpen, Pocky’s latest presenter, as well as to win prizes totaling over 300,000 baht. Not only is the Pocky Stars contest intended to celebrate Pocky’s return, it also highlights Glico’s tremendous success in launching numerous marketing activities on a continuous basis while contributing to the further expansion of the company’s customer base. With reference to the qualifications, candidates must be a natural born female, aged between 15 and 22, and possess physical charm, a good personality, self-confidence, and good interpersonal skills. Application is scheduled for May 23 – July 20, 2012. Candidates are required to submit photos or a no-more-than-three-minutes-long VDO clip to introduce themselves to www.pockystarscontest.com. The judging of the contest shall be based on two main parts: one by the contest’ judges to select qualified candidates (The judge team includes the honorable guest judge – Teacher Rak - Sattha Satthathip, True Academy Fantasia’s professional trainer and director.), and the other by the public votes to choose the three most voted-for contestants who will later model in Pocky’s new TVC. Additionally, voters will enjoy a chance to win 15 special prizes ranging from the 16GB.Wifi 4G New iPad and the iPod Touch to the iPhone 4S. For more details, please visit www.pockystarscontest.com. -KPA- Click for photo release at www.thaipr.net

• ข่าวthe company
• ข่าวThai Glico
• ข่าวo:con
• ข่าวo:eco
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