Absolute Hotel Services Signs Management Agreement with Akam Al Rajhi Development for U Hotels & Resorts-branded resort located at the North Coast Resort in Egypt

This milestone follows the earlier signing of the brand's first hotel with Akam Al Rajhi, further strengthening the partnership between the two companies and reaffirming their shared vision to bring world-class hospitality to Egypt's North Coast. The combined resort, once all phases are open, will include 220 rooms, suites and villas as well as a beach club, meeting rooms, fitness centre, swimming pool and leisure facilities.

The newly signed beachfront units will offer residents and guests a unique blend of seaside living and resort-style amenities, serving as a prelude to the much-anticipated U Hotels & Resorts property that is scheduled to open in 2028. Together, these projects mark the continued expansion of Absolute Hotel Services and the U Hotels & Resorts brand in the Middle East & Africa region.

Kevork Deldelian, Managing Director of Absolute Hotel Services Middle East & Africa, commented:"We are proud to expand our partnership with Akam Al Rajhi Development through this exciting new project. The North Coast is one of Egypt's fastest-growing tourism destinations, and U North Coast Resort will offer guests a modern, stylish, and relaxing experience that reflects the essence of U Hotels & Resorts. With its prime beachfront location and strong synergy with the D.O.S.E. of Happiness development, we are confident this resort will set a new benchmark for hospitality in the region."

This signing further strengthens Absolute Hotel Services' footprint in Egypt and the broader Middle East, reinforcing the company's commitment to delivering unique hospitality experiences tailored to each market.

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