Tackling the 30-40% Invisible Energy Waste: TrueBusiness Highlights "Connectivity is the New Energy" Strategy

Amidst global conflicts, supply chokepoints, and the increasingly uncontrollable climate change, one inevitable factor directly exacerbating the living expenses of Thai people is the soaring energy bill. Insights from TrueBusiness reveal critical statistics showing that household electricity costs have surged by 38%. Thai consumers now shoulder an average added cost of approximately 8,000 Baht per family annually, making energy expenses the top concern for Thai consumers. Concurrently, Small and Medium Enterprises (SMEs) are grappling with severe operational headwinds. Crucially, these escalating expenses do not stem solely from rising global energy prices, but are significantly driven by "Invisible Waste"— power leaks in homes, buildings, and commercial spaces. This silent financial drain severely erodes the competitiveness of Thai businesses, squeezing SME margins by up to 70%. Addressing this crisis at the "Life x Energy 2026" forum organized by TNN Earth, which was presided over by Minister of Energy Akanat Promphan, Dr. Teeradet Dumrongbhalasitr, Chief Business Officer, True Corporation Plc., delivered a compelling strategic keynote entitled "Connectivity is the New Energy". He highlighted how connectivity is becoming the intelligence layer of modern energy systems by integrating with AI and IoT. This visionary approach positions connectivity as a vital catalyst to dismantle the energy crisis, utilizing intelligent energy management to reclaim cost efficiency for Thais, enterprises, and the nation."

Unfolding "Invisible Waste", the 30-40% Hidden Cost from Undetected Energy Loss in Homes and Businesses

Dr. Teeradet Dumrongbhalasitr, Chief Business Officer, True Corporation Plc., revealed that critical factors impacting energy costs do not merely arise from uncontrollable external factors. Instead, a substantial 30-40% originates from "Invisible Waste"—undetected power leaks in both households and SME enterprises. This invisible loss is primarily caused by 4 major reasons: Always-on Standby Equipment, which accounts for 12% of invisible energy waste; AC Drift & Mis-set Thermostat due to the lack of precision control sensors, losing approximately 9%; Leakage & Undetected Faults from damaged or deteriorated hardware that diminishes efficiency, causing an 8% energy loss; and Empty Zones Lighting and unoptimized appliance usage in vacant spaces, resulting in a 6% waste. Combined, these factors culminate in massive, unnecessary energy expenses that heavily strain household finances while severely undermining the competitiveness of Thai enterprises due to inflated operational costs

3 Stack of Smart Energy for Maximized Cost-Efficiency

Connectivity is becoming the intelligence layer of modern energy systems. This empowers households and enterprises to control and manage their power consumption for maximized efficiency and optimal utility. In the AI era, smart energy systems are realized through the seamless integration of the 3 stacks of smart energy including

• SENSE: the core value lies in the tracking of every single unit of energy consumption. Powered by True 5G, Fiber, and NB-IoT, this layer seamlessly connects every device, including smart meters, IoT sensors, and CCTV/AI vision. This dramatically elevates the capability to gather data on electricity usage and behavioral patterns across all areas.
• DECIDE: This stack deploys AI agents that orchestrate kilowatts in real-time, leveraging diverse, advanced technologies such as Sovereign AI agents, Digital Twins, and Edge Cloud computing to process data instantly.
• ACT: This layer automatically translates insights into actionable control and real-world invoice savings. Utilizing digital predictive control, it seamlessly executes commands to optimize connected appliances and hardware equipment. Complemented by unified dashboards for live energy monitoring, it empowers homeowners and corporate facility managers to fine-tune power usage effortlessly, achieving substantial financial savings.

Smart Energy in Action: Lower Home Utility Bills, Reduced Business Costs, and Driving Down in Building OPEX

Under the strategic vision "Connectivity is the New Energy," TrueBusiness has demonstrated tangible, real-world outcomes through extensive collaborations across multiple sectors. These diverse use cases provide definitive proof that intelligent networks can significantly reduce energy costs

• Smart Home: reduce 15-25% monthly electricity cost with connectivity that seamlessly integrates smart home systems to optimize energy expenditure without altering daily consumer behaviors such as Connected AC pre-cools spaces automatically using cheaper, off-peak grid rates, Networked chargers automatically shift electric vehicle (EV) charging to the lowest overnight tariff slots, Connected networks instantly route solar surpluses to high-drain appliances during peak generation periods, and Smart network monitoring cuts standby plug power the exact instant a home or zone is vacant
• Smart SME/Building: driving efficiency across diverse sectors including

• Retail: Connected AI links to over 1,000 stores to optimize AC, lighting, and cold-chains in real time, delivering 22% energy saved.
• Food and Beverage: Connected sensors stream real-time telemetry to run predictive maintenance and prevent critical compressor failures with 30% less downtime
• Office: Networked occupancy sensors optimize air conditioning and lighting, reducing unnecessary after-hours energy use with 28% lower OPEX
• Factory: High-speed connectivity enables smart production systems to shift heavy machine workloads to off-peak hours automatically, reducing energy consumption of 18% Kilowatt-hour/unit

From Smart Business to Smart City: When Connectivity Empowers Cities to Utilize Energy Smarter

Dr. Teeradet emphasized that "Connectivity" serves not only as the foundation for transforming traditional enterprises into a Smart Business, powered by next-generation technology elements such as a Unified Dashboard that connected IoT meters link multi-facility energy data into a single

corporate optimization window, working with Smart Source Switching and Automated Peak Shaving to maximize operational efficiency. Furthermore, Connectivity expands its capabilities to orchestrate a Smart City that enhances urban living, utilizing network infrastructure to drive Smart Lighting controls, leveraging 5G to optimize traffic signals to improve Traffic Flow and reduce carbon emissions, as well as elevating public transit networks and deploying urban sensors for smart waste tracking and water pipe leakage detection.

Creating a Ripple Effect from Individual — Business — City for the Nation's Sustainability

The ultimate goal of the "Connectivity is the New Energy" strategy is not merely reducing electricity cost. Instead, TrueBusiness aims to leveraging the power of its network infrastructure and intelligent connectivity to ignite a widespread, positive ripple effect across three vital dimensions. The first dimension is Individual by reducing the cost-of-living burden without affecting daily lifestyle. The second dimension is saving budgets for both government agencies and business sectors from energy waste, with the goal of Zero Utility Waste. The third dimension is leveraging connectivity and digital capabilities to help reduce greenhouse gas emissions, which are the root cause of global warming, backed by indices for Quantifiable Carbon Cuts. TrueBusiness dedicates to be a part of connecting everyone in society together, from individual, business to the city and the nation, to jointly drive Thailand toward sustainable growth and pass on a good environment and quality of life to future generations.

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