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Joy Ride with the Hard Rock Hotel Pattaya's BTS Sky Trains

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Bangkok--Jul 4--The Hard Rock Hotel Pattaya

One of the world's leading and most vibrant entertainment hotels, the Hard Rock Hotel Pattaya will launch its BTS advertising campaign in celebrating its success of one and a half year service given to local and international travellers the "Stars" of the hotel and on this special occasion to launch the charitable project called "Take Time To Be Kind" in conjunction with "Care and Raks Thai Foundation" to raise funds for the needy children. "We strongly believe that your kind support and contributions would create a greater impact to help the underprivileged children in finding solutions to improve quality of life." said Mr. Andrew Khoo, General Manager.

"Take Time To Be Kind" Party
On the occasion of Hard Rock Hotel Pattaya's BTS advertising campaign
Friday 4th July, 2003
Phrom Phong BTS Station
Schedule
14:30-15:00     Registration & cocktail reception
15:00-15:05     Intro dance by Dance Centre
15:05-15:15     MC Oliver Poupart welcome all guests
15:15-15:25     Host opening speech by Mr. Andrew Khoo
General Manager, Hard Rock Hotel Pattaya
15:25-15:30     Speech by Dr. Krasae Chanawongs
Chairman, CARE and Raks Thai Foundation
15:30-15:55     Hard Rock Hotel Pattaya BTS Train joy ride
(Phrom Phong Station to Mo Chit Station)
16:00-16:25     Hard Rock Hotel Pattaya BTS Train joy ride
(Mo Chit Station to Phrom Phong Station)
P.S. Mission possible on Phrom Phong Station (Emporium) near the exit #4 and next to escalator.
CARE International

CARE is one of the largest non-profit development organizations with 72 country offices around the world. CARE was established after World War II in 1947 with a mission to prepare and dispatch CARE packages containing food and other necessities to families recovering from the destruction and loss incurred by the war in Europe and Asia. Currently, CARE helps over 48 million people in more than 63 countries.

CARE International in Thailand

CARE began operations in Thailand in 1979, providing support to Indo-Chinese refugees along the Thai-Cambodian border, CARE has now expanded its work to support poor, disadvantaged communities by promoting sustainable agricultural promotion, natural resources conservation, development of income generation and micro-enterprise project; CARE is also addressing the AIDS epidemic through HIV?AIDS prevention and by providing support for affected families. CARE has also developed educational materials for both children and youth on these topics.

Raks Thai Foundation (RTF)

To sustain the long term impact of CARE's program in Thailand, CARE has supported the establishment of the Raks Thai Foundation (caring and protecting Thais) to become an independent organization with its own Thai board of director. The Raks Thai Foundation (RTF) maintains the standards established by CARE for program accountability while establishing a greater trust and credibility that comes from cultural understanding associated with being an indigenous Thai organization. RTF will also maintain CARE's program principles to help poor and disadvantaged communities to become self-determined and capable of long term sustainable development.

Hard Rock Hotel Pattaya

Owned by the Hotel Properties Limited (HPL), headquartered in Singapore, the Hard Rock Hotel Pattaya is the region's second Hard Rock Hotel and the fourth in the world. The hotel occupies nine floors comprising 320 musically themed rooms, multi-hued night-time balcony lights reminiscent of a 70s disco, which redefined the epicenter of downtown Pattaya, a hip and vibrant style using bright colors of Blue and Orange, all reflect the images of music, fashion and arts.

There's plenty to amuse in this rock n' roll sanctuary. The eBar doubles up as an Internet and games caf?. The Beach Club features a demanding rock climbing wall, water sports and games, and a gem of a kid's club at Lil' Rock where Birthday parties are popular.

When it comes to business, the hotel can balance the upper class facilities for meetings and conferences, with good fun such as Treasure Hunts, Ice-Breakers, and Beach Activities, unlike anywhere else. Families and companies can enjoy themselves in the hotel's free form swimming pool, the largest in Pattaya at approximate 2,000 square meters. The hotel also the Hall of Fame ballroom, the most perfect venue to rock the most memorable weddings, especially attractive to hip couples.

The Hard Rock tuk-tuks provide rides around the city to get a really different perspective of Pattaya while there is also the transit bus for groups and limousine service. Sports wise there are two tennis courts, scuba diving and a fully equipped gym, plus pool and table soccer. And for the discerning hardrockers, spa treatments, beauty salon, and Pattaya's most modern wedding studio, are all willing to provide the best services.Side 3/4

The non-stop entertainment program ranges from "dive in" movies screened over the pool in the Saturday evening, to "dancing in the moonlight" foam parties every Saturday night when imported special foam is pumped into an outdoors disco for all comers to dance the night away in. And that's not to mention the rollicking nightly entertainment at the Hotel's own Hard Rock Cafe.

The hotel's staff or "band members" are taught to treat guests as "stars". With the emphasis placed on English proficiency, natural service aptitude and spontaneity, the "stars" will feel the more friendly touch of service.

… Let it all be music … by Boney M

When you flop into an oversized bed and turn on the TV, a surprise welcome message posted on the menu page of the in-room entertainment center appears. There are movies on demand as well as a full range of cable channels, Thai, French, German, Korean, Japanese and English. Stars can continue to watch MTV, Channel V or whatever through a sliding window from the bathroom. All rooms also have their own CD/Cassette player.

The hotel also provides complimentary literature, from local entertainment rags to the Wall Street Journal, or preferred local daily newspapers.

Beds are always important for rock stars, a fact that the Hard Rock Hotel has taken due note of by providing larger sizes than usual. The singles are actually queen size, thereby leaving plenty of room for manoeuvre, especially as superior deluxe rooms command a floor area of over 20 Sq.m. Meanwhile, oversized bed heads feature giant portraits of pop and rock's most famous personalities and Hard Rock logos abound on pillowslips and bedspread.

In all, there are seven alternative room types - superior, deluxe, king's club city/sea view, family suite, luxury suite and king suite. All are color coded with orange doors and carpets signifying the sunrise side of the hotel, facing away from the beach, and blue denoting the beachside sunsets.

King's Club & Suites stayers on the 9th and 10th floors can enjoy additional privileges in the King's Club Lounge where breakfast are severed (07:00 - 10:30 hrs.), including complimentary buffet snacks and non-alcoholic drinks (10:30 - 18:30 hrs.), and cocktails in the evenings (18:30 - 20:00 hrs.). Email and websurf services are also complimentary. A non-smoking floor has also been introduced.

… I like food …   by Descendents

The 2 stories trendy Hard Rock Cafe is set with musical memorabilia, platinum & gold discs, images and icons ranging from stars' guitars and autographed portraits to their gold disks and gaudy shoes. Our trendy cafe rocks every night with an in-house Thai and International live band until 2 a.m. serving sumptuous American influenced dishes in large portions with a wide range of beers, spirits and cocktails.

For Starz Diner, the main eatery with views of the pool, it's "anything you want you got it". The hotel's chefs are seen cooking in the trendy "exhibition kitchen" where fresh seafood is cooked and Japanese, Thai-Chinese and Italian-Californian cuisine are served. A 90 minutes all you can eat and drink buffet is served on Fridays. The seafood night, when a Side 4/4

mouth-watering BBQ spills out onto the pool terrace with dive in movie is spectacularly prepared on Saturdays.
… Put our hearts together …   by Bruce Cockbum

The hotel has vast expertise in organizing corporate conferences and seminars, strategy, business review meetings and hip-hop weddings. The Hall of Fame ballroom can seat 190-person or 450 persons for cocktails, or seminars with the latest audio, visual, and lighting equipment.   In addition, there are 5 themed break out meeting and selectable seminar rooms. Also the ideal venues to throw parties and conduct ice breakers.

… Get it while you can …   by Janis Joplin (Full Tilt Boogie Band)

When stays come to an end too soon, stars can select pieces of the Hard Rock Hotel's and Cafe's souvenirs. Merchandise shops and stations around the Hotel and Cafe are packed to the gunwales with all manner of authentic Hard Rock branded fashions, gifts and collectibles.

Hard Rock Hotel Pattaya where the mantras are:
  •   Love All Serve All
  •   Save The Planet
  •   Take Time To Be Kind
  •   All Is One

The Hard Rock Hotel Pattaya is one of the properties owned by the Hotel Properties Limited (HPL), headquartered in Singapore. Associated with some of the most prominent brands, HPL Hotels & Resorts, today, manages the activities of seven hotels and two boutique resorts in the Asia-Pacific region, with a total of 2,870 rooms.   These include, Concorde Hotel Singapore, Concorde Hotel Kuala Lumpur, Concorde Hotel Shah Alam, Concorde Inn Kuala Lumpur International Airport, Concorde Hotel Gold Coast - Australia, The Lakehouse in Cameron Highlands - Malaysia, Casa del Mar in Langkawi - Malaysia; as well as the Hard Rock Hotels in Bali - Indonesia and Pattaya - Thailand.   www.hplhotels.com.

For further information and hotel images please contact
Mr. Alfred Lin, Director of Marketing Communications
Tel: +66 2 673 9041-3   Fax: +66 2 673 9044
Email: domarcom.pty@hardrockhotels.net   or   marcom.pattaya@hardrockhotels.net
Bangkok Sales Office     889 Thai CC Tower, 25th Floor,
Suite 257 South Sathorn Road,
Bangkok 10120,   Thailand
Tel:     +66 2 6739041-3
Fax:     +66 2 6739044
Email   sales.pattaya@hardrockhotels.net
Website www.hardrockhotels.net
Hotel Address& Reservations     429 Moo 9, Pattaya Beach Road, Chon Buri 20260, Thailand
Tel:     +66 38 428755-9
Fax:     +66 38 421673
Email   rooms.pattaya@hardrockhotels.net
Website www.hardrockhotels.net   End.
-RK-

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